INDUSTRY:
HEALTH & BEAUTY
CLIENT:
MADE BY MITCHELL
YEAR:
2023
TEAM:
FREELANCE
about.
Made by Mitchell is a bold, trendsetting cosmetics brand known for vibrant products and a loyal following. The goal was to revamp their e-commerce platform to better reflect the brand’s energy, improve the shopping experience, and drive online sales. This project required balancing a visually striking aesthetic with seamless functionality to create a platform as bold as the products it represents.
results.
Dynamic Visual Design: Vibrant banners, high-quality product imagery, and bold typography reflect the brand’s unique personality.
Product Filtering: Added advanced filters (e.g., stock availability, price range) to help users find products that match their preferences.
Optimised Mobile Experience: Designed for mobile-first users with touch-friendly interactions, streamlined navigation, and fast-loading pages.
Shop The Look: Curated product line-ups using looks seen on Made By Mitchell's social media accounts to inspire customers.